Mission • Vision • History

MISSION

Since 1994, the Ventura Music Festival has brought world-class live music to the heart of our community - uniting people through performances that inspire, educate, and uplift. Our mission is to present exceptional, diverse musical experiences while expanding access to the arts for all, regardless of age, background, or means. From iconic stages to local classrooms, we champion music education, nurture emerging talent, and offer free programs that make the joy of music truly inclusive. At VMF, we believe music is a universal gift, and everyone deserves a front-row seat.

VISION

Ventura Music Festival envisions a culturally vibrant and musically enriched community where all individuals, regardless of age, background, or income, can experience the transformative power of live music. Through sustained investment in artistic excellence, inclusive music education, and strategic collaboration with other arts and cultural organizations, we aim to expand access, deepen community engagement, and strengthen Ventura County’s creative ecosystem for generations to come.